Sellers first
Every feature has to make a rep's day better in the field, or it doesn't ship. We build for the person carrying the quota.
Our story
Born from a quarter that nearly slipped
Pipeline AI started in 2021 when our founders — a VP of Sales and a machine-learning engineer — watched a promising quarter unravel because three deals stalled silently in the CRM. The signals were all there. Nobody had time to read them.
They built a prototype that scored deals and flagged risk automatically, and the reps who tried it never gave it back. What began as an internal tool became a copilot now trusted by more than 2,400 revenue teams.
We're a remote-first company of 60 sellers, data scientists, and designers united by one belief: software should do the busywork so people can do the selling. The CRM should work for the rep — not the other way around.
Mission & values
Give every seller superpowers
Our mission is to put an AI copilot beside every rep so they spend their day selling, not updating records. These values keep us honest while we build it.
Trust by design
Your sales data is yours. We never train shared models on it, and we earn confidence with transparent, explainable AI.
Outcomes over activity
We measure ourselves on pipeline created and deals closed, not vanity metrics or dashboards nobody opens.
Ship and learn
We move fast, get our copilot into real deals, and let frontline feedback shape what we build next.
Plain honesty
We tell customers what the AI can and can't do. No magic claims — just measurable lift you can verify.
Built to belong
We meet teams inside the tools they already use, instead of forcing them onto one more platform.
The company behind the copilot
2021Year founded
2,400+Revenue teams
$1.8BPipeline influenced
60Team members
Leadership
Meet the team
Sellers and builders who've carried quotas and shipped models — now doing both at once.
Elena Castillo
Co-founder & CEO
Former VP of Sales who scaled two B2B teams past $50M ARR.
James Mensah
Co-founder & CTO
Machine-learning engineer who built ranking systems at scale.
Aisha Khan
VP of Product
Designs the copilot reps actually want to open every morning.
Robert Tanaka
Head of AI
Leads our forecasting and scoring models and their accuracy.
Our approach
AI you can actually trust on a deal
A copilot is only useful if reps believe it. So we built Pipeline AI to show its work — every score, draft, and forecast comes with the signals behind it.
Grounded in your data
Models learn from your won deals, your ICP, and your voice — not a generic playbook.
Always explainable
Every recommendation shows the why, so reps can sanity-check it before they act.
Private and secure
Your data stays in your workspace. We never train shared models on it. Ever.
Sell smarter with us
Whether you're a five-person team or a global sales org, we'd love to show you what an AI copilot can do for your pipeline.