Brand Identity
Logos, marks, type, and colour systems that give a brand a distinct, durable visual voice.
Theo Marsh · Booking Q3 2026
Graphic Design with a point of view.
I'm Theo — a graphic designer and art director who builds bold, Swiss-inspired identities, editorial systems, packaging, and posters for brands that refuse to blend in.
Trusted by brands that sweat the details
Mono
Halcyon
Foundry
Sable
Kestrel
Orbit
Maru
About
Design that earns a second look.
Based in Berlin and working worldwide, I help brands and publishers find a visual voice that's confident, legible, and unmistakably theirs. My work sits where Swiss discipline meets editorial energy — every grid, weight, and margin has a reason.
- Identity systems built to scale
- Editorial craft for print and screen
- Type-led, grid-driven, detail-obsessed
Expertise
What I do best
A focused toolkit, sharpened over twelve years across brands, publishers, and cultural institutions.
Editorial Design
Magazines, books, and reports with confident grids, hierarchy, and typographic rhythm.
Packaging
Shelf-ready packaging and label systems that look as good in hand as on the screen.
Poster & Print
Oversized type and bold composition for posters, campaigns, and cultural programs.
Art Direction
A consistent visual language across photography, layout, and every brand touchpoint.
Type Systems
Custom typographic scales and pairings that hold a brand together across media.
By the numbers
Twelve years, measured in printed work
12+Years designing
140+Projects shipped
60+Happy clients
9Design awards
Kind words
What clients say
Theo gave our coffee brand a backbone. The identity is bold, clear, and works everywhere — from a tiny label to a storefront window.
Sara LindholmFounder, Sable Coffee
Our magazine finally looks the way it reads — sharp and intentional. The grid system he built keeps every issue consistent.
Daniel OkaforEditor, Quarterly
A rare mix of taste and pragmatism. Theo ships on time, explains every decision, and makes the whole team look good.
Mira HalvorsenBrand Lead, Orbit
Got something worth designing?
I take on a handful of projects at a time so I can stay close to the craft. If your idea is a fit, let's talk.